Complex has premiered “Elmer Flood”, the new video from Lo-Life General Thirstin Howl The 3rd this morning.
This is the first new visual from Howl since releasing last year’s full-length masterpiece, ‘Skillmatic’. ‘Elmer Flood’, produced by Will Tell was shot on location in Massachusetts and sees Farmer Flood on the farm in fine form as he spits some crazy heat in the company of his woolly friends. The track originally appeared on 2015’s ‘Survival Of The Skillest’ album.
Video Directed by 3Ways with visual effects from Box-Lo
Watch Complex video premiere of “Elmer Flood” Here
In addition Howl has been speaking internationally promoting his novel, ‘Bury Me With The Lo On’ a history of the Lo-Life movement (co-authored by Tom Gould and released by Victory Journal) which has just sold out of its third printing. He is also preparing for his annual Love & Loyalty Weekend (Dec 7th – 8th) which coincides with the Art Basel events in Miami.